Just as Lady Gaga, The Biebs, and other celebs did for Twitter, the oftentimes prosaic world of daily deals is getting some of its own glam factor, as NBA All-Star Tracy McGrady is the latest athlete-turned-entrepreneur to launch his own online business -- in the form of a quasi-Groupon for sports. With the growing maturity of social media, it's no longer a secret that offering discounts and other promotional offers via social platforms can be a great way to increase sales for professional or personal brands, and, of late, we've seen a host of sites offering promotions and discounts in collaboration with celebrities as a way of increasing visibility. But professional athletes launching their own daily deals site? Not as much. In what is likely a first for the NBA (if not professional sports), we've learned that the NBA's Tracy McGrady has launched his own daily deals website, called TMacsDeals.com. For those unfamiliar, McGrady is a 7-time NBA All-Star whose career has spanned 15 years and six different teams. The former scoring leader currently plays for the Atlanta Hawks.Source: http://feedproxy.google.com/~r/Techcrunch/~3/3Womrqt_aAM/
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